Multidisciplinary Research Lab

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Overview

This course entails the basics of writing a research proposal. The research proposal plays a prime role in the pursuit of a graduate qualification. It is literally a written academic contract (not legal) between the researcher and the research supervisor, detailing what the researcher intends to study, how they intend to go about studying it, as well as how they plan on interpreting the results. Also, in itemizing what will be done in the research, the proposal gives the criteria for determining whether or not the particular research has already been done. It is important for the researcher to be clear on these things from the beginning of the research, in order to be able to complete the thesis or long essay on time. A weak research proposal will only lead to a long, painful, and often unsuccessful thesis writing exercise; which can be easily avoided. By approving the proposal, the supervisor agrees in their opinion that the approach selected for the research is a reasonable one and is quite likely to yield the results anticipated. The researcher will then proceed to write the thesis or long essay. The proposal is not a fixed blueprint; hence, in writing the manuscript the researcher is expected to most likely discover things that were not anticipated in the proposal, but which need to be incorporated into the research.

 

Areas Covered

  • Topic Selection, Research Background, Research Problem
  • Literature Review, Theory Selection, Methodology and Significance of the Research

Duration

  • Three days (normal programme) – check bookings below
  • One day (crash course)

Enquiries

  • Send questions to – Dr. Sheena Lovia Boateng [ lovia @ pearlrichards .org]

Overview

Structural equation modeling is a multivariate statistical analysis technique that is used to analyze structural relationships. It is a hybrid technique that encompasses aspects of confirmatory factor analysis, path analysis and regression. What is its relevance to Research for example consumer behavior?
“Attitudes, opinions and personality traits are important drivers of consumer behavior, but they are latent constructs and researchers cannot actually observe them or measure them directly. We can only make inferences about them from what we can observe, responses to questionnaire items, for example. Measuring latent constructs is challenging and we must also incorporate estimates of measurement error into our models. SEM excels at both of these tasks.” (Kevin Gray, Cannon Gray, 2017 – https://goo.gl/VKpKVV)

 

Areas Covered

  • Literature Review and Hypothesis Development; Model/Framework Building
  • Use SEM Software (AMOS) to Analyze Data and Output Results; Interpret SEM Results and Incorporate into Research

Duration

  • Ten days (normal programme) – check bookings below
  • Five days (crash course)

Enquiries

  • Send questions to – Dr. Sheena Lovia Boateng [ lovia @ pearlrichards .org]

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